Monday, March 18, 2013

Advertisings effect on the market

Seeing as St. Patricks day just passed, I figured I would talk about the importance of advertising for specific companies. Companies such as Anheuser Busch or MillerCoors advertise especially hard for instances such as New years, the Super Bowl, St Patricks Day, and The 4th of July. The reason is these four dates are known for partying and the companies see this as a prime time to market there product and hit a larger audience by commercials, flyers, posters, billboards, and even free merchandise. (Ex: Bud light beads for St pattys day) Advertising has become a major competition in recent years as the markets have been fighting for the consumers. Todays day and age is all about the social networks and companies have taken advantage of this with ads on virtually every website that you go onto while on the internet.

People tend to have their own tastes and generally stick with that. Do you believe advertising a product in the beverage industry influences a consumer enough to purchase a product?

1 comment:

  1. Hmm… I read blogs on a similar topic, but i never visited your blog. I added it to favorites and i’ll be your constant reader. Christian advertisings

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